METANOMICS KZero

KZero's Nic Mitham wraps up the first year of Metanomics on Monday, August 25th, Noon PST. A strong focus on brands sets KZero at ground zero of the most volatile hype cycle in the metaverse. Join us as we examine marketing hits and misfires of the past, and map out directions for branding as new worlds come on line. We also put ThinkBalm's Erica Driver "On the Spot" to focus on enterprise uses of the immersive internet, a tortoise that is quietly and steadily overtaking the flashy hare of brand management.